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Print over Pixels: 6 Reasons to Embrace the Value of Printed ID Cards in a Digital World


Embrace ID Cards

Why producing ID Cards can add value, trust, and engagement for staff, attendees, and your community.


In a world where smartphones provide digital wallet passes and virtual keys to access a multitude of services and locations, the significance of physical identity cards may seem less relevant. While individuals may be issued digital wallet passes on their smartphones for convenience and accessibility, physical identity cards continue to play a crucial role in security, trust, and reinforcing a distinct sense of belonging. Let’s look at the advantages and value that physical identity cards provide in an age of digital transformation.


  1. Access to Resources and Privileges: In many cases, possessing an identity card grants someone access to various services, facilities, or privileges within the group or organization. The physical card reinforces a sense of belonging by enabling individuals to participate fully in the activities and benefits available to members across the organization or event.

  2. Recognition and Validation: Having an official physical identity card acts as a form of recognition and validation from the group or organization. It confirms an individual's status within the social hierarchy and provides visual recognition of their contributions.

  3. Sense of Community and Support: Identity cards foster a sense of community and support by visually connecting individuals to a broader network of peers, colleagues, or fellow members. Knowing that others share similar experiences, values, and goals creates a sense of camaraderie and collective support.

  4. Inclusion and Acceptance: The act of issuing identity cards communicates acceptance and inclusion within the social group or organization. Whether it's provided in person or received in the mail, it signifies that individuals are valued members and officially accepted by this physical exchange.  

  5. Symbol of Membership: An identity card serves as a tangible symbol of membership or affiliation with a particular group, organization, or community. By possessing an official card, individuals feel recognized and acknowledged as part of a larger collective.

  6. Visual Representation: Identity cards often display highly personalized information, such as name, photo, and role/title, which serve as visual representations of an individual's identity within the group. Seeing one's name and image on an official ID card reinforces a sense of personal identity and belonging. It becomes the connector to the individual.

 

Issuing and creating physical identity cards serves as a powerful mechanism for reinforcing social bonds, establishing group cohesion, and promoting a sense of belonging within a community or organization. It validates individuals' identities, affirms their membership status, and facilitates their integration into the social fabric of the group.

 

There’s an inherent connection to something physical, like an identity card, that you can touch and see, as opposed to a digital representation. This lies in the sensory experience it provides, which leads to a deeper level of engagement and connection, steeped in symbolism and sentimental value. This is akin to a physical photograph you can hold that provides a greater sense of permanence and authenticity. Digital identity is firmly established and serves its purpose, physical identity cards fulfill a role that digital representations cannot entirely replicate.


By leveraging physical ID cards effectively, or using them as a complement to digital passes, organizations can enhance the user experience for employees, members, attendees, or visitors, leading to improved security, communication, engagement, and satisfaction.

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